Sprout Social

AUGUST 5, 2020

And in order to beat them, you need to understand them. This means learning about their strengths and weaknesses–both in business and marketing–and understanding how your audience perceives them. There is a universal (and obvious) truth in business: in order to win, you need to beat the competition.

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Analysis Strategy Sentiment Comparison 141

Social Media Strategies Summit

JUNE 13, 2019

Users quickly embraced the ephemeral nature of this feature, which took away concerns about posting too often on the highly curated platform. Both savvy brands and Instagram themselves were quick to adopt the popular feature for marketing purposes. When users open the app, it is the first thing they see. Source: Statista.

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Instagram Marketing Real Estate Features 121

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

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Brands Sentiment How To Analysis 114

Pixlee

JUNE 14, 2021

Many Instagram influencers felt as though their engagement and impressions were dwindling. This article will help you understand the critical elements of the algorithm and how you can use the algorithm to raise engagement on your Instagram account. Set aside some time to build a customer persona for your business.

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Instagram UGC Apparel Hashtag 52

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. But where are marketers to go for reliable insights ? 13 social media experts share their biggest piece of marketing advice. Let’s dive in!

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Social Media Marketing Curata Influencer 110

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. Given these realities, it is more important than ever to assess your social media strategy and make sure it’s working for you.

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Social Media Strategy Guidelines Template 113

Later

DECEMBER 13, 2019

As we close out December, it’s time for our favorite blog post of the year — and it’s all about Instagram predictions for 2020! . So when thanksgiving hit, I “fasted” all day (which for me was not a health choice but a way to avoid eating, justified with a wellness word) so I could fit all the calories into one meal.

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Instagram Strategy Collaboration Influencer 75

Later

MAY 28, 2020

For small businesses, knowing where to start or how to give back without a huge budget can feel difficult, but it’s important to know that Pride celebrations are not just for the mega-brands. June is Pride Month, which means collective voices from across the globe are coming together to support and honor our LGBTQIA+ community.

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Campaign Social Media How To Instagram 60

Pixlee

DECEMBER 30, 2020

To close out this year, we took the time to chat with Sylvia Choi, Digital Marketing Manager at Yakima Racks, on growing and scaling an ambassador program. In our chat, she shares the nuances of ambassadors, what makes a good brand community, and how to measure the success of your community-driven marketing platforms.

Features 52

Features Brands Influencer Travel 52

Buffer Social

AUGUST 23, 2018

And we’ve seen first-hand that businesses are working hard on perfecting their LinkedIn marketing strategy so that they can tap into the world’s largest professional network. 5 LinkedIn marketing tips to grow your Company Page 600% faster. Let’s get started! LinkedIn is only just getting started! – Website URL.

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LinkedIn Company Tips RSS 104

Later

JUNE 18, 2019

So as a brand, it’s important to take this time to not only celebrate Pride, but to also raise awareness and improve education on the Pride movement. For example, influencer @TyFrench has dedicated his Instagram feed to educating his audience this Pride Month on the meaning behind the Pride flag: View this post on Instagram.

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Campaign Social Media How To Instagram 56

Oktopost

AUGUST 9, 2020

Did you know that as an employee, you are a top asset when it comes to spreading your company’s brand awareness on social media? Employees collectively have at least 10 times the number of followers the company has. Employees collectively have at least 10 times the number of followers the company has. A major time saver.

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Hashtag B2B Policies Authentication 131

Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. Last years happenings combined with this year’s emerging trends have left marketers with a sense of analysis paralysis. If not, we don’t blame you. Where do you go from here?

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Sprout Social

SEPTEMBER 2, 2021

In the world of retail, brands fall into one of two camps: those that embrace social media marketing as a critical component of their customer experience, and those that view it as a nice-to-have. Maybe someone’s learning about your brand for the first time. Perhaps you’re looking to reach former or current customers.

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Retail Social Media UGC How To 99

Kikolani

NOVEMBER 29, 2010

When it comes to lists of leaders in the tech industry, there is usually always one person who notes the lack of women appearing in them. I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. And it’s no surprise they notice.

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Blogger SEO Consultant WordPress 168

Convince & Convert

DECEMBER 31, 2015

highlight to tweet) You will only drive results from social media when your fans truly like you, identify with the values you project, and derive value from the content you publish. When you work on shaping a distinct brand identity to influence your audience via social media, you first need to know what they think about you now.

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Engagement Strategy Social CRM Hashtag 60

Convince & Convert

SEPTEMBER 30, 2015

highlight to tweet) You will only drive results from social media when your fans truly like you, identify with the values you project, and derive value from the content you publish. When you work on shaping a distinct brand identity to influence your audience via social media, you first need to know what they think about you now.

Engagement 60

Engagement Social Media Social CRM Hashtag 60

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels. Choosing Your Social Networks.

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Social Media Marketing Hashtag LinkedIn 40